The Berkley Powerbait Maxscent Kingtail Worm features a ribbed body that provides greater surface area for more scent dispersion, and a slow fall rate that ensures more time in the strike zone. PowerBait Scent Release Baits utilize a super-charged scent field to attract fish in a way never seen before. This cutting edge material is perfect for fooling hard-to-catch fish with finesse presentations with ultra-realistic texture and natural matte colors. Soft, yet durable, this material creates life-like action and easier hook-ups, resulting in multiple fish on each bait.